“We can paint you beautiful – whether you need it or not”

The answer to the question “Why can’t everyone look like photo models?” is simply “But they already do!”. Most photo models don’t look like photo models either, until they’ve been through Ye Olde Photo Shoppe.

This is painful reality in a world where parents receive their children’s annual school photos, heavily retouched to prettify teeth and eyes, and remove moles, freckles and acne. Nothing but perfect is good enough.


Photoshopping Real Women Into Cover Models

“We asked four women to participate in a Photoshop experiment. Their reactions to the results will surprise you.”


Killing Us Softly 4 – Advertising’s image of women

“I wish I looked like Cindy Crawford.”
— Cindy Crawford

Relevant links:


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